About us

Joanne Webb, owner of Eatlocal.nz
me and chris.jpg

Hello, and thank you for visiting Eatlocal.nz.

Eatlocal deliver boxes of fantastic quality fruit and veges to healthy homes across New Zealand, and have been around for two years now, working with local Kiwi family farmers and growers, and artisan food producers.

Joanne Webb, who heads up the Christchurch-based operation, is passionate about bringing you the best, freshest quality produce available, right to your door.  No supermarket “squeezed” or rubbery veges here!  It comes from the producer direct to your door in super-quick time.

A little background on Joanne.  With a past career as a self-employed beauty therapist, she has always believed unrivalled customer service to be absolutely paramount, and continues this ethos into her work today. 


A few years ago, she took up running, purely because she was told she would “never be able to run a marathon”, The challenge was duly accepted and she has now completed the 42.2km distance several times.  She therefore understands the importance of a balanced, varied diet filled with fresh, good quality food to nourish and fuel the body in order to get the best out of it.

You can be assured that every Eatlocal box of goodness is packed with care and attention.


      “Those boxes are like my babies!  I take great pride in selecting the best produce for each customer, loving that they trust me to be their eyes when I pack a box for them.”   


- Joanne

Her happy place is in the kitchen, discovering new recipes with an emphasis on vegetarian cooking. She would call herself a plant-based flexitarian – the lure of cheese is hard to curb!   As every chef, cook or food-lover knows, the quality of the ingredients is what makes the dish.

Joanne enjoys spending time with her partner, Chris, a willing recipient of all her cooking endeavours, and she can often be found walking Zac, their mini-Schnauzer, in Christchurch's beautiful Hagley Park.